Summer catalog proposal for the Brazilian kids clothing brand Baby Basics.
The catalog has a children's storybook format, focusing the main audience not only on parents but also their children. The story is a summer vacation to 'Baby Island', where fantasy happens to spark thoughts of season's pleasures. Inspired by soft and cheerful summer days, the elements and creamy colors create a dreamy story that brings a sense of warmth and comfort as it captures the nostalgic feeling of walking barefoot through fresh sand on a happy sunny adventurous beach day.
All photos are used only for presentation purpose.